Kloë Cole
Staff Product Designer · AI & Growth Systems
I design AI-native onboarding and self-serve growth systems for complex B2B products.
From semantic retrieval engines to agentic activation workflows, I turn behavioral signals and documented knowledge into structured AI-enabled product infrastructure that accelerates activation, reduces human dependency, and drives measurable business impact.
Based in London 🇬🇧
Designing for global scale.
Projects
A selection of projects I’ve had fun working on
About
Hello - I'm Kloë
I’m a Staff-level product designer focused on AI-powered onboarding, growth infrastructure, and complex B2B systems.
Over the last 8+ years, I’ve worked across startups and public companies, designing high-impact product surfaces that influence activation, expansion, and long-term retention.
Outside of work I like art, playing games and exploring the outdoors. This is where a lot of my inspiration comes from
My work spans:
• AI-driven onboarding flows
• In-app help & self-serve infrastructure
• Agentic workflows
• Growth loops & expansion mechanics
• Design system scaling for enterprise products
I operate horizontally, shaping strategy, mentoring designers, aligning engineering constraints, and influencing roadmap decisions beyond my immediate squad.
“Nothing is ever finished, only abandoned.”
— Paul Valéry
Try moving things
Skills
My skills focus on designing and building clear, usable digital products. I work across product design, mobile app design, and website creation.
Experience
I’ve worked on a range of digital products, from early concepts to shipped experiences.
Contact
If you're scaling complex AI products, modernizing onboarding, or building systems that need to convert at scale - I’d love to collaborate.